Smart Marketing for Stowe Vacation Home

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Every year, I try to plan an annual meeting. It’s smallish because I have a small company with only one employee, but I like to hold it to get away and take a few friends to brainstorm some new ideas for the upcoming year.

I decided to hold the February meeting for an extra long weekend at Stowe Mountain’s Stonybrook Resort in Stowe, Vermont. I searched for a vacation home to rent on HomeAway.com and VRBO.com, two vacation rental websites I hadn’t used before.

I also searched Google for vacation homes in Stowe. As it turns out, the owners of the home that I chose have a website specifically to market the home:  StoweVacationHome.com. The home was also listed on VRBO.com, which I used to facilitate the agreement.

I can’t say that the only reason I chose this home was because of the domain name, but there were three I was considering, and the generic domain name was the deciding factor for me.

It also spurred me to hand register KillingtonVacationHome.com, SquawValleyVacationHome, SnowmassVacationHome.com, and WhistlerVacationHome.com. Not sure if I will get into that business, but I do know that HomeAway owns names like VailVacationHome.com and DestinVacationHome.com.

Maybe some day, I will trade each of those domain names for a week’s vacation!

Photo: Flickr

2 COMMENTS

  1. Nice story, it’s amazing how every day tasks can involve domain name stories like this. I have made a couple of sales to end users for domains like these so there is definitely potential. Being Australian I’m not too familiar with all the popular vacation spots but definitely recognised Whistler and think that WhistlerVacationHome.com is a very nice hand reg. All the best with them!

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