RX.com Acquired by Brent Oxley for $1m

Last week, I reported that RX.com was sold via Sedo for $1 million, in a deal brokered by Dave Evanson. It stands as the third largest public domain name sale of the year (to date). In this morning’s Registrant Alert email from DomainTools, it was revealed that Texas entrepreneur and domain investor Brent Oxley was the buyer of RX.com after it moved out of Sedo’s domain name transfer account.

It looks like Brent acquired the domain name for investment purposes. If you visit RX.com, you can see an Efty “for sale” inquiry page that mentions several 8 figure domain name sales.

Brent appears to be on a domain name acquisition spree of late. I noticed Brent has acquired Texas.com, Bachelor.com, Rookie.com, and Dust.com. I presume there have been other recent acquisitions that I have not detected. For the majority of acquisitions I have noticed, the purchase price was not publicly revealed. From what I know and can recall, RX.com could be Brent’s largest domain name acquisition. He previously bought Give.com for $500,000.

There was some speculation about who acquired the domain name, and the people who guessed it was an investor acquisition were correct. From my perspective, average LL .com names seem to be selling in the high six figure range these days (disregarding specific meanings, words, or acronyms). This would indicate the RX = pharma/med meaning was worth just a small premium over the higher end of the average price range.

I believe the prescription drug business, especially for online prescriptions, is heavily regulated. It will be interesting to track RX.com to see when/if Brent ends up selling it and who acquires it.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

12 COMMENTS

  1. I rest my case: https://domaininvesting.com/rx-com-sold-via-sedo-for-1-million/#comments.

    Numerous other commenters there can as well.

    > “There was some speculation about who acquired the domain name, and the people who guessed it was an investor acquisition were correct. From my perspective, average LL .com names seem to be selling in the high six figure range these days (disregarding specific meanings, words, or acronyms). This would indicate the RX = pharma/med meaning was worth just a small premium over the higher end of the average price range.”

    Can’t believe you are doubling down on that, but then again I believe you have mentioned you occasionally play blackjack if you gamble in casinos before.

  2. Rich internet entrepreneurs keep scooping up prime digital assets for pennies on the dollar… they understand the market and have the cash to play this game. Anyone else is just standing on the sideline watching. What an incredible deal for a 2 letter.

    • The power of MONEY!! only in America.
      You have money you can buy anything you want.
      The IRS is beginning to tax those bitcoin profiteers now and won’t be surprised they come after these domainers owing premium real estate domains.

  3. Such a great domain! We may see more of these types of names perhaps go for even less should the economy tank in the near future. I’m noticing a lot of high quality names being divested right now.

  4. as mentioned, if I had a spare 1 million USD to buy this domain, I would have done it before you can say “Domain Investor”
    amazing pick up for Brent. And what an astute investor. 500 K for Give.com — wow.
    I hope Brent sells it for 10 million USD or more

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