When a user searches for a domain name at GoDaddy, and it is not listed for sale via its network, the Domain Broker Service offering is shown. To utilize DBS, a customer pays north of $100 and an additional 20% fee if a deal is reached.
If a customer pays to utilize a GoDaddy DBS broker, the broker will connect directly with the prospect to understand the budget and discuss the acquisition. It is during this initial conversation, I believe, the broker understands if the buyer intended to make an offer or if the DBS purchase was in error, believing the domain name could be bought for that amount. Assuming the buyer genuinely wants to use the DBS, the buyer and broker discuss budget and offer before connecting with the domain registrant.
While these discussions do not include the domain registrant, GoDaddy customers do have a dashboard where they can see their domain names that are subject to a DBS lead. DBS.GoDaddy.com will take GoDaddy customers to a dashboard with their DBS purchase inquiries as well as purchase inquiries that were made for their registered domain names.
