Morgan Linton’s Startup Raises $1 Million Seed Round

According to a report making the rounds today, Fashion Metric raised a $1 million seed funding round from a several angel investors and venture capital companies. Fashion Metric was founded by domain investor Morgan Linton and his wife, Daina Linton. The company was founded in Los Angeles, but the Lintons recently moved the company to Austin, which has a booming startup scene.

According to an article that was published today on Gigaom:

FashionMetric, a two-year-old startup that can provide a retailer with your body measurement by asking you less than a dozen questions, has raised a $1 million seed round led by Tahoma Ventures and plans to launch its service in February with three customers. Corsa Ventures, Elementum Ventures and several angels also participated in the round.

Obviously, congratulations are in order for Daina and Morgan on this successful fundraising round. As you may already be aware, the company is backed by Mark Cuban. A fundraising round like this shows that there are investors who have quite a bit of faith in the company, and its great to see the Lintons continue to have success with their business.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn
  1. Congratulations, Morgan and Daina. When investors invest money, they are not only investing in the idea, but also the people. I don’t know Daina, but Morgan is clearly the kind of guy you want to invest in. Good luck!

  2. A big ole congratulations to Morgan and Daina.

    I remember Daina telling me about this great concept at a Domainer Meetup in OC.

    Great idea. Great execution. Great success.

    All the best to you both!

  3. I think it’s been about five years i have had onlinefitting/com and couple for fashioncalculator/com , must get around to doing something with them ! … cheers

  4. Thanks for the kind words Elliot and appreciate all the great comments as well. Exciting times and the journey is still just beginning!

  5. And besides all the celebration which are in order, the idea itself sounds really cool. A simple questionnaire method that can accurately determine the best customized fashion products would be very useful.

  6. ““FashionMetric, a two-year-old startup that can provide a retailer with your body measurement by asking you less than a dozen questions”

    Million dollars for this ??? It is insane and useless

    • My understanding is that the technology will help clothing companies guide consumers to make the better choices about choosing clothing sizes online. If a consumer knows that a specific suit size will fit them, they can buy one instead of having to buy 3 to choose the size. This will save companies money on returns and make shopping a better experience.

    • To me it’s still useless.
      If you are an adult (not growing already) you know what size of shoes, shirts, jackets you are wearing and for me I would never buy online food or clothing. I can buy books or electronics but food or clothing I have to see and touch

  7. You are so right. I have some ideas that are totally useless. Perhaps someone will finance them for me to the tune of million dollars

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