Morgan Linton's Startup Raises $1 Million Seed Round
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Morgan Linton’s Startup Raises $1 Million Seed Round


According to a report making the rounds today, Fashion Metric raised a $1 million seed funding round from a several angel investors and venture capital companies. Fashion Metric was founded by domain investor Morgan Linton and his wife, Daina Linton. The company was founded in Los Angeles, but the Lintons recently moved the company to Austin, which has a booming startup scene.

According to an article that was published today on Gigaom:

FashionMetric, a two-year-old startup that can provide a retailer with your body measurement by asking you less than a dozen questions, has raised a $1 million seed round led by Tahoma Ventures and plans to launch its service in February with three customers. Corsa Ventures, Elementum Ventures and several angels also participated in the round.

Obviously, congratulations are in order for Daina and Morgan on this successful fundraising round. As you may already be aware, the company is backed by Mark Cuban. A fundraising round like this shows that there are investors who have quite a bit of faith in the company, and its great to see the Lintons continue to have success with their business.

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (28)


    Well done Morgan! I hope it’s just the begining of something BIG.

    January 19th, 2015 at 4:05 pm

    larry fischer


    January 19th, 2015 at 4:09 pm

    Kevin M.

    Big Congrats to both Morgan and Daina!! Wooohooo!!

    January 19th, 2015 at 4:48 pm

    Jeff Edelman

    Congratulations, Morgan and Daina. When investors invest money, they are not only investing in the idea, but also the people. I don’t know Daina, but Morgan is clearly the kind of guy you want to invest in. Good luck!

    January 19th, 2015 at 5:15 pm


    A big ole congratulations to Morgan and Daina.

    I remember Daina telling me about this great concept at a Domainer Meetup in OC.

    Great idea. Great execution. Great success.

    All the best to you both!

    January 19th, 2015 at 5:22 pm

    Shaun Pilfold

    Big time congratulations to Morgan and Daina on their funding! Great to see that hard work is rewarded.

    January 19th, 2015 at 6:42 pm

    leonard britt

    Thanks for sharing and I am glad to hear the news. Combats to Morgan and Dania’

    January 19th, 2015 at 7:11 pm

    Alan Dodd

    That’s great!

    January 19th, 2015 at 7:11 pm


    I’m so proud and happy for them.

    January 19th, 2015 at 8:24 pm


    Nice work!!

    January 19th, 2015 at 8:56 pm


    Did anyone else hear Mark Cuban mention Fashion Metric on this weeks Shark Tank?

    January 19th, 2015 at 10:07 pm


    I think it’s been about five years i have had onlinefitting/com and couple for fashioncalculator/com , must get around to doing something with them ! … cheers

    January 19th, 2015 at 11:37 pm

    Morgan Linton

    Thanks for the kind words Elliot and appreciate all the great comments as well. Exciting times and the journey is still just beginning!

    January 20th, 2015 at 1:43 am


    Congrats Morgan. Best of luck.

    January 20th, 2015 at 1:54 am


    Great Job!

    January 21st, 2015 at 10:55 am

    Ms G.

    And besides all the celebration which are in order, the idea itself sounds really cool. A simple questionnaire method that can accurately determine the best customized fashion products would be very useful.

    January 21st, 2015 at 3:48 pm


    ““FashionMetric, a two-year-old startup that can provide a retailer with your body measurement by asking you less than a dozen questions”

    Million dollars for this ??? It is insane and useless

    January 22nd, 2015 at 3:13 pm

      Elliot Silver

      Really? What experience / expertise of yours are you basing this on?

      In reply to John | January 22nd, 2015 at 3:15 pm


      For me it is still useless unless I don’t understand it so perhaps you can explain it to me what is so great about it

      In reply to Elliot Silver | January 25th, 2015 at 11:31 pm

      Elliot Silver

      My understanding is that the technology will help clothing companies guide consumers to make the better choices about choosing clothing sizes online. If a consumer knows that a specific suit size will fit them, they can buy one instead of having to buy 3 to choose the size. This will save companies money on returns and make shopping a better experience.

      In reply to John | January 26th, 2015 at 7:40 am


      To me it’s still useless.
      If you are an adult (not growing already) you know what size of shoes, shirts, jackets you are wearing and for me I would never buy online food or clothing. I can buy books or electronics but food or clothing I have to see and touch

      In reply to Elliot Silver | January 28th, 2015 at 1:47 pm

      Elliot Silver

      I guess it depends on the clothes you buy and where you shop.

      I find that sizes vary for most clothing brands though.

      In reply to John | January 28th, 2015 at 1:49 pm


    I am still not convinced it’s needed but thank you for your answer

    January 28th, 2015 at 2:14 pm

      Elliot Silver

      There are lots of things I think are unnecessary 🙂

      In reply to John | January 28th, 2015 at 2:16 pm


    You are so right. I have some ideas that are totally useless. Perhaps someone will finance them for me to the tune of million dollars

    January 28th, 2015 at 2:18 pm

      Elliot Silver

      Morgan has more than just an “idea.”

      These venture capitalists are investing in his business/company rather than just an idea.

      In reply to John | January 28th, 2015 at 2:20 pm

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