I want to pass along a message I received from Aron Meystedt, Founder and Director of the Intellectual Property Division at Heritage Auctions. The auction house is currently “seeking more 1 and 2 word category domains, as well as generic branding names.” They are looking for domain names priced from $1,000 to $100,000 and up.
As of right now, the auction is planned for the middle of March, and the auction house will be locking up names through the month of January. Domain investors and domain brokers are invited to submit domain names to Aron for consideration. To submit a domain name for consideration, you may contact Aron via email at AronM “at symbol” HA.com.
In November, HA held its first domain auction, and sales (both during and after the auction) totalled approximately $2 million USD. The company marketed the event heavily, and domain names like MutualFunds.com, QR.com, and Dayton.com were sold during the event.
I am very happy to see that HA is holding a second auction because it shows confidence in the domain space, and it shows that the company is dedicated to building this new auction channel.