GoDaddy’s 12/20 Portfolio Acquisition was for $17 Million

In January of 2021, I believe Jamie Zoch was first to report another domain name portfolio acquisition made by GoDaddy. I also noticed the acquisition via my DomainTools Registrant Alert email when thousands of domain names transferred to the GoDaddy’s NameFind entity.

At the time the acquisition was confirmed, no details were shared by GoDaddy beyond the deal confirmation. This morning, George Kirikos appears to have found more information about the acquisition value:

On page 94 of GoDaddy’s annual report filing, the company wrote: “In December 2020, we completed the purchase of a domain portfolio for $17.0 million in cash, of which $2.0 million will be paid in 2021“. The number of domain names that were included in this deal was not publicized, although Jamie speculated it was 95,000.

One assumption we are all making is that the December 2020 acquisition is the same acquisition that was reported in January 2021. I do not have confirmation that this is the same deal but assume that is the case.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

Recent Posts

Poll: Are You Going to ICANN 79?

The ICANN 79 Community Forum Meeting is coming up in a couple of weeks. The meeting will be held in Puerto Rico from March...

Domain Broker’s Ad Campaign Highlighted by X Business with a Repost from Elon Musk

When looking at domain investor Twitter, I've noticed a few promoted/advertising tweets mentioning Rob Schutz and/or I recently wrote about Rob and his...

NameJet Announces Platform Enhancements

Last Summer, NameJet made some "big changes" to its platform. In essence, NameJet appears to have become a clone of Snapnames, its sister auction...

Rationale Behind Acquisition

It's not often that we hear from the founders of a company to discuss why they spent what they did to acquire a specific...

.Bet Domain Name Acquired for 5 Figures, Reportedly Resold for $600k

According to a tweet from Identity Digital (formerly Donuts), the domain name reportedly sold for $600,000. I have not verified or researched the...