One of the largest domain name sales of the year was just reported by Uniregistry. The three letter Eko.com domain name was reportedly sold for $1,500,000 last week. Once this sale is archived by DNJournal and NameBio, it will rank as the third largest publicly reported domain name sale of the year. It is also the largest sale of the year via Uniregistry’s brokerage team, ahead of the $300,000 sale of Joyride.com earlier this year.
The buyer of Eko.com is an interactive video company called Eko. According to Crunchbase, the company has received $36.5 million in funding to date. The company has been using the off-brand HelloEko.com domain name for its website, so this appears to be a great brand match domain name acquisition for the company. It remains to be seen if the company will shift its presence to Eko.com, but I imagine that will be the case.
According to the weekly sales email I received from Uniregisry’s Stephen Mathias, the sale of Eko.com was co-brokered with Buy Domain Guide, LLC. It is unclear to me who sold Eko.com, as the domain name has had Whois privacy enabled for several years.
Here are the current top 5 domain name sales of 2019 to date:
- Voice.com – $30,000,000
- California.com – $3,000,000
- EKO.com – $1,500,000
- RX.com – $1,000,000
- Nursing.com – $950,000
This is the largest three letter .com domain name sale since the $3.5 million sale of Ice.com in 2018. It also ranks as one of the ten largest publicly reported LLL.com domain name sales of all time, as recorded by NameBio. You can see a list of recent three letter .com domain name sales via Embrace.com.