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GoDaddy

GoDaddy is a privately owned, Internet-based company that provides a variety of services including domain name registration, web hosting and e-business software sales. The company, which is headquartered in Scottsdale, Arizona, was founded by Bob Parsons. Parsons previously owned a financial services software company, which he sold in the mid-1990s upon retirement. He came out of retirement in 1997 to form Jomax Technologies, the predecessor to GoDaddy.

Since it’s inception, GoDaddy has risen to become the largest domain registrar in the world, with tens of million of domains registered to its clients. The company ranks as the world’s largest ICANN-accredited registrar; it’s approximately four times larger than its nearest competition. Recent corporate acquisitions include Outright, Locu, Afternic, and Media Temple.

GoDaddy has redefined Internet hosting services, and it has been the recipient of numerous industry awards and accolades. Among these awards are the 2001 Arizona BBB award for Business Ethics and the 2011 SC Magazine award for Best Security Team. In 2011, it ranked number four in the Phoenix Business Magazine list of “Best Places to Work in the Valley” and it made the 2012 Forbes list of “Best 100 Companies to Work For.”

Known for its sometimes controversial commercials and interesting spokespersons, GoDaddy also sponsors a number of charitable causes in support of domestic violence and child abuse awareness, and sports events, including NASCAR and the Super Bowl. In 2013, the company shifted its advertising strategy to focus more on small to medium sized business owners (SMB). Reflecting this change, its commercials and advertising materials shifted from “sexy” to smart.

Braden Pollock Shares Domain Buying Tips

I believe buying a domain name for a good price is likely the most difficult aspect of this business. Domain owners can be difficult to reach, and if you make the extra effort that others haven’t made, and you make a reasonable offer, you will probably have a higher close rate. In addition, companies that are successful in getting their ideal domain name may not have to settle on a different brand and may help prevent confusion for their customers.

Braden Pollock shared some good advice about buying domain names in today’s GoDaddy Hangout with Joe Styler and Colby Villa. He offered some advice on contacting domain owners, making offers that are fair, and getting a good price on domain names that aren’t listed for sale anywhere. The advice Braden shared can be helpful for people looking to buy domain names as investments, but particularly for people who want to buy a domain name for their business or for a startup.

If you have any questions you want to ask Braden or the team from GoDaddy, you are welcome to post them in the comment section here, or on the GoDaddy Google+ Hangout page.

Sunday Updates and Thoughts

Last week I went shopping for a metal detector so I could search for screws and nails at the playground I helped build. The top Google result for me was MetalDetector.com, a website that sells metal detectors, and ironically, they had a shop within an hour from my home. I went to visit and bought a metal detector. I spoke with one of the owners, and I hope to share an interview soon!

Here are some domain industry thoughts and updates for you. As always, you are welcome to share some domain industry thoughts or updates in the comment section:

.Miami Domains Banner at Dolphins Game Part of Larger Effort

.Miami Domain names at GoDaddy

GoDaddy and the .Miami domain registry have been teaming up to market .Miami domain names using a variety of channels. One attention grabbing tactic was seen by thousands who attended the Miami Dolphins NFL game this past Sunday.

As you can see from the photos above and below, a small airplane flew around Sun Life Stadium in Miami, Florida with a banner advertising .Miami domain names available at GoDaddy for “40% off.” The banner was part of a larger marketing effort being undertaken by Minds & Machines, the operators of the .Miami domain extension, and GoDaddy.

Since .Miami launched

Thank You, GoDaddy!

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Despite living in New Hampshire for the majority of my life (until I was in my 20s), I had never been to the New Hampshire Motor Speedway (NHMS). In fact, I had never been to a NASCAR or other auto race until yesterday.

I want to give a big “thank you” to GoDaddy for inviting me to watch the GoDaddy NASCAR team at the Sylvania 300 at NHMS. It was a memorable event, and I sincerely appreciate the invitation they extended to me and a friend of mine.

I want to share some of the photos I took during this unforgettable day.

Video: Domain Valuation Hangout with GoDaddy

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If you didn’t have an opportunity to attend the hour+ GoDaddy Hangout discussing domain name valuation, I have embedded the video below. Page Howe and Ammar Kubba were guests on the show offering their insight.

I am sure GoDaddy’s Joe Styler will be happy to answer any questions if you care to leave them. I would also be happy to share my own thoughts if you have questions that I might be able to answer.

If you aren’t aware (I would be surprised), DomainSherpa.com often discusses domain valuation with a variety of domain investment experts, and you can learn about domain valuation by tuning in to his show weekly.

Determining the value of domain names is something that is subjective, and it seems to take quite a bit of experience observing sales. It’s not

GoDaddy Hangout: “How To Value A Domain”

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Tomorrow afternoon, GoDaddy will be hosting a Hangout that covers a topic that is very important in the domain name investment business: how to value a domain name. Ammar Kubba and Page Howe will be joining GoDaddy’s Joe Styler to share their thoughts on domain name valuation.

The live Hangout will take place on September 22 at 1pm Eastern time, and it is scheduled for one hour. In addition to the discussion, there will be a question and answer period for questions from people in the audience. GoDaddy has invited questions to be submitted prior to tomorrow’s event.

More important than a discussion about actual domain name values, I think it would be more valuable to watch a discussion about how Page, Ammar, and Joe determine the value of domain names. I’d be interested in seeing the tools they use and how they are able to look through a list of domain names and peg a value to them. In addition, it would be valuable to learn how Page and Ammar assign a value to domain names they own when a prospective buyer inquires.

In a video posted to YouTube, Joe Styler shares a preview of

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