Someone shared a newsletter from Hunter Douglas, a company with one of the best reputations in the window fashions business. The email newsletter was to inform vendors / dealers that they need to purchase their own domain name for websites showcasing their HD products.
I want to share their interesting recommendations with you:
What Makes a Good URL?
DO
If needed, use domains with city names or relevant keywords
Example: blindsomaha.com
DON’T
Purposely misspell words
Use other ‘endings’ such as .biz, .org or .net
Purchase more than one domain
Use the name Hunter Douglas or HD (Per Corporate Advertising Guild lines)
One other interesting thing was that Hunter Douglas recommended that dealers use Dynadot for their domain names. I am not sure if it’s any type of affiliate program, but it’s a great opportunity for Dynadot. I am sure many of these businesses don’t know a whole lot about domain names, and having a recommendation like this is golden.



