Pop.com Acquired for “Roughly $1.5m”

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A thread on Hacker News about Pop.com was trending on Wednesday. In the thread, the Founder of Pop.com, Jahanzeb Sherwani, shared quite a bit of information about the company. In addition, he shared that the company paid “roughly” $1.5 million to acquire the Pop.com domain name. He also shared some additional thoughts about what the domain name means to the company and how it was acquired.

Here are a few excerpts from what Jahanzeb said about the Pop.com domain name in the Hacker News thread:

Near.com Sold for $1.15 Million

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Near.com has been sold by Anything.com, in a deal brokered by Larry Fischer. The domain name was sold for $1,150,000, and the escrow and legal aspects of this deal were handled by Ari Goldberger and Jason Schaeffer of ESQWire.com. This is the second million plus deal closed by Anything.com in the last week, following up on the $2.5 million sale of Marketing.com, reported by DNJournal. This is the ninth publicly reported million dollar sale of 2021.

If you visit Near.com, you will be forwarded to the Near.CO website. The company is called Near, so it is no surprise it wanted to upgrade to the .com domain name. Near is billed as “the world’s largest source of intelligence on people and places.” According to its Crunchbase profile, this Singapore-based company has raised $134 million in funding through its Series D funding rounds.

When I “Hide” My Listings on Afternic

I’ve been asked about listing domain names for sale with Buy It Now prices on multiple venues. For nearly all of my inventory quality domain names, I list them on Afternic / GoDaddy and on Dan.com with buy it now prices. I know many other investors also use marketplaces like Sedo, Epik, Efty, and a few other venues as well.

A concern I have had is that a domain name will sell to different buyers on different platforms. While this may seem unlikely, it is easy to imagine a scenario where this happens. For instance, a phrase might become a social media hashtag, and before a domain owner can update pricing or remove sales listings to reflect the growing popularity of the phrase, buyers utilize the buy it now option on multiple platforms.

Some Afternic Partners Mark Up or Mark Down Listing Prices

Afternic boasts “more than 100 partners” in its reseller network, and I have found it to be a great way to passively sell my domain names. Domain name registrants can list their domain names on Afternic, and eligible sale listings will show throughout its partner network. Many of the partners include registrars like Namecheap and Name.com, in addition to GoDaddy, the parent company of Afternic.

I have been aware of some partner registrars marking up the prices of Afternic listings, but I just learned that at least one partner offers a small discounted price for Afternic listings. I learned about this when someone asked about opting out from Afternic partners that alter the list price:

Forwarding Domain Names to Your LinkedIn Profile

I noticed that a few domain investors forward at least some of their higher value domain names to their LinkedIn profile. I think this is a neat idea for a multitude of reasons.

When someone visits another person’s LinkedIn profile, the person whose page was visited will be able to see who visited unless the visitor has a paid account and chooses to browse anonymously. I would venture a guess that most people do not.

By forwarding a domain name to the owner’s LinkedIn profile, the owner will be able to get an idea of who is visiting. This, importantly, includes representatives from companies with that name. It also includes startup founders seeking out domain names for their company.

When to Re-price a Domain Name

For the time being, I no longer allow offers for my domain names listed for sale at Dan.com. This doesn’t always stop people from making offers to me since it’s easy to see that I am the registrant.

Yesterday afternoon, someone emailed me to make what I would deem a wholesale-level offer to buy one of my domain names. The offer was slightly less than half of the price listed on Dan.com. I passed and told the prospect that he can choose a payment plan if that helps with his budgetary needs.