Rain.com and Rain.net Sold for $500,000 (Updated)

Elliot Silver
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7

While reviewing my Domain Monitor email from DomainTools last week, I saw that the Rain.com domain name had transferred to a different registrar under privacy. This could mean the domain name was sold, so I investigated further.

A search of my email history showed that Rain.com had been offered for sale a couple of years ago by at least two different domain brokers. I reached out to both brokers, and I learned that Rain.com had indeed been sold in a deal brokered by Joe Uddeme of NameExperts.com. Joe publicly announced the sale in a tweet earlier this morning:

I exchanged emails with Joe, and here’s what he told me about the deal:

The combined purchase price of these two domain names was $500,000. From what I can see, it looks like Rain.com was valued at $450,000 and Rain.net was valued at $50,000. I was told the buyer is using a three year payment plan, so Ron Jackson will likely track the sale on DNJournal once the final payment is made.

The buyer of these two domain names is a company called Rain Autonomics. If you visit Rain.com, you can see what looks to be a temporary landing page. Here’s what Rain Autonomics does, according to its LinkedIn profile:

“Rain enables enterprises to build and operate superior technology infrastructure. Rain’s autonomous bots free operators and transform their existing infrastructure to being easy, secure, and economical.”

The company was founded in 2013. I am not sure what domain name the company used prior to acquiring Rain.com because I could only see its LinkedIn profile, but the company got a great domain name asset in Rain.com.

February 27, 2019 Update:

It looks like Rain.com was listed for sale via Media Options for $750,000:

Salesforce.com Acquires Equality.com

Elliot Silver
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9

In one of my morning DomainTools monitor emails this morning, I saw that Salesforce.com acquired the Equality.com domain name.

When I visited the domain name this morning to see how it is being used, I was forwarded to a NameCorp contact landing page. NameCorp is a domain name brokerage and consulting firm that was founded by Alan Dunn. Although Alan told me he could not comment on this deal, he did share some insight about the state of the domain name market and private acquisitions:

“We can’t comment on individual deals but big brands continue to purchase the worlds best domain names in private transactions. My estimate is over 90 percent of brand acquisitions are never reported and many of those acquisitions would rank in, and exceed, the top sales published by DNJournal every year. Premium domain name sales are not slowing down, only the available inventory is.”

I did a Google search for Salesforce.com and equality, and I found a section on the company’s website discussing the importance of equality and the company’s Equality initiative. From what I can see, Salesforce seems to be a

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NameFind Premiums Forwarding to Afternic Inquiry Form

Elliot Silver
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13

Every once in a while, I check out the landing pages for various high value domain names owned by GoDaddy via its NameFind portfolio company. Because GoDaddy has one of the largest domain name portfolios and probably sells more aftermarket domain names than anyone else, I visit their landing pages to see if I can learn anything valuable to help me sell my domain names.

In June of last year, I noticed quite a few of their valuable one word .com domain names had a different domain for sale landing page. The company appeared to take many of them off of a parking PPC landing page and used a different style of landing page to make it clear that the domain name was for sale.

This morning, I noticed the landing page for some of the premium names changed again. The company is no longer using the landing page that had been used before, but is now forward the domain names to what I believe is the longstanding Afternic inquiry form:

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Hybrid.com Sold for $190,000

Elliot Silver
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13

Another large domain name sale closed this week. Hybrid.com was sold in a deal brokered by Joe Uddeme of NameExperts.com, which he shared via Twitter:

Although Joe did not share the sale price via Twitter, I can exclusively report that the price was $190,000 (plus escrow fees). The domain name was acquired by Brent Oxley, the founder of HostGator, who also owns a stellar portfolio of one word .com domain names. I am not sure what Brent’s plan is for Hybrid.com, or if the domain name was purchased as an investment.

This sale currently ranks

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Strength.com Sold for $300,001 at Flippa

Elliot Silver
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5

According to a report on NameBio’s blog this morning, the Strength.com domain name sold for $300,001 at Flippa yesterday. It was the largest publicly reported sale of the day, as reported by NameBio in its morning sales report tweet:

A representative from Flippa confirmed that the Strength.com domain name was sold via its platform and shared a link to the listing.

Because the domain name was just sold yesterday, I presume the deal has not yet closed. The listing states “Strength.com – Sports Nutrition and Dietary Supplements Brand Online Business.” This sale appears to be a business in addition to the domain name, so I assume Ron Jackson will not be able to list this as a domain sale. If he did, it would surpass the $300,000 sales of Signet.com, The.Club, and EEN.com.

Also according to NameBio, this

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Report: IRS.com Sold for $600,000

Elliot Silver
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2

In a deal uncovered by George Kirikos and shared on Twitter, the IRS.com domain name was reportedly sold for $600,000:

In the SEC filing noted by George, the company stated the following about IRS.com:

“On June 11, 2018, we sold the IRS.com web domain to a company in which our former CFO has a significant ownership interest. The consideration consisted of a cash payment of approximately $0.6 million and assumed liabilities of approximately $0.1 million. We recognized a gain of approximately $0.6 million on the transaction which is reported in Other gain (loss) on our Condensed Consolidated Statement of Operations and Comprehensive Income (Loss).”

I am not exactly sure what the assumed liabilities of $100,000 are, but if I am reading it correctly, it would seem that the buyer paid $600,000 to buy IRS.com. It is unclear to me if the purchase

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