Buying Domain Names

Sean Markey tweeted a link to the My First Million podcast interview featuring Rev.com founder Jason Chicola. In the podcast, there was a discussion about the brand naming process and how the company ended up buying Rev.com for a reported $400,000:

@DInvesting @DomainNameWire

Hey guys, didn’t see this covered anywhere else—just listened to the My First Million podcast by @ShaanVP where https://t.co/KtfmU5qjMM’s founder revealed (for the first time, he says) they acquired the domain name for $400khttps://t.co/heTobVTgWM

— Sean Markey (@seanmarkey) January 31, 2020

If you invest in cryptocurrency or follow the cryptocurrency business, you are probably familiar with HODL (meaning “hold on for dear life”), the term that refers to the strategy of buying and holding cryptocurrencies instead of selling or trading. I think domain investors can co-opt the HODL term when it comes to their domain investments, and I want to share a couple business examples from 2019.

I bought somewhere between 250 – 300 domain names in 2019 in private or via auction. This number is more than 2018 due in part to taking more chances on closeout purchases via GoDaddy Auctions. It also represents a fairly large number considering my portfolio stands at just about 1,000 domain names.

In 2019, I bought quite a few higher value domain names, including a few LLL .com domain names and quite a few one word .com domain names. I sold some of these domain names already, but I still own many of these purchases.