Every day, I see quite a few domain names in auction with bids that could have trademark issues. Some of these trademarks are super obvious, like Microsoft or Volvo, but others are not as clear. Olympics, for example, is a highly defended trademark, and there are a number of UDRP filings for Olympic-related domain names.
Over the weekend, Peter Askew shared some advice about staying away from generic sounding terms that are actually trademarks. His observations were based on a domain name that is listed on GoDaddy Auctions and will be sold in about one week: