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Price for .com Rising Again in September

In February of this year, Verisign announced that the wholesale price for .com domain names will be rising by 7% on September 1, 2022. The wholesale cost, which is paid by domain registrars like Namecheap and GoDaddy, will be raised from $8.39 to $8.97. Domain registrars add their own margin to that amount, and the total is what domain registrants pay to register, renew, and transfer .com domain names.

For domain investors, this additional 7% fee can be impactful depending on the size of a domain portfolio. Andrew Rosener tweeted a good reminder for investors who may have forgotten about the looming price increase:

Don’t Put Too Much Stock in One Sale

I had a nice five figure sale to close out last month. It was the kind of name I can easily replace, and in fact, I have been working on that. I have been buying similar types of names inexpensively, figuring if one startup paid five figures, others would probably do so, too.

Although it didn’t cost me much money, this wasn’t the best move.

After I sold the domain name, the nameservers changed to GoDaddy default servers from my Dan.com servers. The Whois record was private, like all new GoDaddy transfers. I had no idea who bought the domain name or how it would be used. This afternoon, I checked on the domain name to see if the buyer is using it yet.

Domain Investing is Capital Intensive

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Domain investing is a capital intensive business. No matter how much money you have or have access to, you can spend it all acquiring your portfolio of domain names. This fact can make it challenging to grow your personal wealth while building your domain name portfolio.

In a traditional salaried or commission-based job, a person pockets their salary minus their taxes. There may be some business costs not covered by the salary, but a person takes home nearly everything they earn in salary.

Stay on Top of Your NameJet Wins

When you win a domain auction, the domain name should be pushed to your registrar account within a reasonable amount of time after paying. Based on some recent experience at NameJet, domain buyers should keep track of their NameJet auction wins to ensure the domain names are properly provisioned.

On April 23rd, I won a private auction at NameJet. I try my hardest to stay away from private auctions at NameJet and think I do a good job of avoiding them. I particularly liked this one and the price was right. On May 4th, I realized I had not yet received the domain name and submitted a support ticket to NameJet. NameJet support responded to me quickly, and by May 5th, the domain name was transferred to my Network Solutions account.

Backorder & Monitor Your Friends’ Coveted Domains

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I rarely do domain name consulting. When a friend or friend of friend needs some domain registration or acquisition advice, I am happy to chat with them if I am able to offer advice or insight. Beyond that, I am a hard no when people ask about domain consulting.

In the past, I would chat or exchange emails with these acquaintances a few times, and maybe I would follow up down the road if I recalled our discussion to see if they were able to get their coveted domain name. Since I did not have any sort of vested interest in their acquisition, their needs would generally fall off my radar shortly after chatting.

If You’re Going to Give an F-Off Price, It Better Be High

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There was an article (paywall protected) on Business Insider that covered a lawsuit involving the Wormhole.com domain name. Attorney Evan Brown also wrote an article about the case. This morning, Decrypt published an article that revealed a settlement had reportedly been reached.

Here’s how Decrypt described the negotiation for the sale of Wormhole.com.

“In June of 2021, someone at Jump used a third-party domain broker to approach Merryman and offer $2,500 for the name. The latter rebuffed the request, saying—perhaps in jest—that the price was a “firm US$50000.”

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