Sells for $53,300 on NameJet
Neustar Domain Names Sells for $53,300 on NameJet


NameJet LogoThis past Friday, the domain name sold on NameJet for $53,300. There were a total of 381 participants in the no reserve auction, and there were 431 bids placed.  I believe the winner may have been Media Options, but I won’t be able to confirm that until the name transfers upon payment to NameJet. Winning auctions over $5,000 require a wire transfer for payment.

The current Whois record  for the domain name shows as the registrant, although I don’t know if the registrar owned the domain name prior to the auction or if it was owned by a customer whose information wasn’t made public. Based on a historical record from 2012, the registrar was also listed as registrant then as well, but that doesn’t necessarily mean the registrar is/was the owner, as I believe I’ve seen listed as registrant on privately owned domain names. is an excellent domain name and is an example of a name that can be used by many different businesses. In Spanish, Vida means “life,” and there are a number of spas, restaurants, and other types of business who use Vida as their brand name. Because it’s a descriptive keyword, the new owner should be able to do with it as he (or she) wishes.

While $50k+ is quite a bit of money for this domain name, I could see the potential for it to sell much more, assuming a domain investor acquired it. I would also assume the domain name sees considerable traffic, potentially making it a solid domain name to monetize.

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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Comments (14)


    Sold at Namejet in 2008 for $50,100

    October 20th, 2013 at 11:27 am


    According to EstiBot Sales Tool, it sold for $70,000 in 2008.

    October 20th, 2013 at 11:59 am


    Great name, could possibly flip for $100k+ to a company quickly if the buyer wanted too….

    October 20th, 2013 at 12:22 pm


    I laugh every time somebody posts Estibot figures, like their really reliable. LOL.

    October 20th, 2013 at 2:16 pm

    Media Options

    Thanks Elliot – we did buy and payment has already been sent to NameJet – just awaiting transfer.

    Regardless of what previously sold for, we feel that it was a bargain at the price we bought it at. To be sure, we would never let a name like this go for any less than high six figures and potentially even more depending on how much traffic it ends up having and what we end up doing with it.

    It’s more than likely we’ll be putting to work in the next 12 – 18 months in a development project we’ve been discussing for quite some time – we just never had the right name for it.

    October 20th, 2013 at 2:43 pm

    Leonard Britt would be a nice brand for a health care related company. However, the fact the previous buyer held it for five years and after sales commission didn’t make much on the name (type-in probably made total return positive) says something about how many end users are scrambling to pay six figures for a brandable Spanish domain.

    October 20th, 2013 at 3:00 pm

    Joao Mesquita

    It’s also a portuguese word with the same meaning.

    October 20th, 2013 at 4:30 pm

    TheReturn OfAmebo sold for $52,000 at Godaddy

    I own the .co, only to see the .com stll showing on Godaddy parking page since August.. Whats going on? hun..

    October 20th, 2013 at 5:48 pm


    In Hindi language it means to ‘Leave.’ Its another form is ‘Vidaai’ which means “when the bride is formally sent to the groom’s household.” In India this domain can be used as an online marriage portal.

    October 21st, 2013 at 2:27 am


    There’s no doubt this domain is worth 7 figures or more. Just think about what an insurance company could do with it. I think it’s a mistake to focus on what the previous owner did or didn’t do with it since it was sold the previous time. I too would have bought it without hesitation if I had that type of funds available for it.

    November 13th, 2013 at 6:30 am

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