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Video: Starting Small with Rob Schutz

Rob Schutz is a relatively new entrant into the domain brokerage business, but he seems to be finding success acquiring domain names on behalf of clients. For those of you (like me) who don’t know Rob personally, Rob co-founded Ro, which has become a $7b direct to consumer healthcare company. You’ve probably seen their advertising. In addition, Rob worked at a startup called Bark.

Most recently, Rob founded Snagged.com, a domain brokerage firm, which is how I learned about Rob and his background. Rob recently participated in an interview on the Starting Small YouTube channel. If you aren’t familiar with Rob and his background, you can watch this video to learn his story and how he became involved in the domain name space.

Get The Buyer to Pay the Commission

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GoDaddy’s recent launch of Afternic “Boost” has led to growing frustration over the commission fee charged for a successful domain name sale within the Afternic network. There is a way domain sellers can shift the burden for these commission payments from the seller to the buyer.

Tony alluded to this on X:

Video Walkthrough of Saw.com Marketplace Platform

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Jeff Gabriel, Founder of Saw.com, recently announced the launch of the Saw.com domain name brokerage platform. Saw.com has specialized in domain name broker services, and the platform has been expanded to allow third party sellers to use it and its internal sales tools to sell their own domain names.

Andrew Allemann gave a good introduction to the platform, in addition to a recent podcast interview with Jeff. When I tried to have a look at the back-end of the platform to see the features and how it works as a seller, it required that I sign up for a new account.

I asked Jeff if he could create a video to allow people to see how to use the platform.

What Was Your Best Domain Auction Acquisition?

I try to buy domain names at auction every day. I spend a lot of time bidding on auctions. More often than not, I come away with inventory quality domain names I opt to list for sale immediately. The vast majority of my domain auction wins are hardly memorable. I buy them to bulk up my portfolio to move inventory at nice returns.

Last week, Snagged.com posted a question on X that got me thinking for a very quick second:

Afternic Boost – TBD for Me

Yesterday, Afternic announced its new “Boost” feature. Afternic sellers are automatically opted into this program and must opt-out if they don’t wish to participate. The features and potential benefit of Afternic Boost were shared in a thread yesterday:

My read on the news is the commission rate is reverting back to 20% for people using their nameservers in exchange for some features and enhancements.

Braden Pollock Sells Gosh.com for $475k on Atom.com

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Yesterday, Swetha Yenugula shared that she sold the Gosh.xyz domain name for $24,888 via Afternic in a buy it now sale.

In response to her post, Braden Pollock shared that he recently sold Gosh.com via Atom.com. I exchanged messages with Braden, and he told me the domain name sold for $475,000, and he gave me permission to write about it. The buyer paid for the domain name in full at the time of purchase.

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