— Amy Davies (@AmyonAdventure) July 10, 2014
I spotted this photo of Bill Sweetman on Twitter yesterday. Sweetman is the founder of Name Ninja, a domain name consulting company, and he is attending the International Startup Festival in Montreal this week.
Although it is a bit jolting to see a domain name industry expert / consultant wearing a shirt that refers to “domain squatters,” I think it a creative way to get attention (and presumably business). There are many people who consider domain investors to be “squatters,” and I would imagine that quite a few startups at #StartupFest couldn’t get their ideal domain name for their venture/
Wearing a shirt like this can help open a dialog with some of these people, allowing Sweetman to educate them on the difference between cybersquatting and domain investing. After educating people he meets, Sweetman can discuss his domain name consulting and acquisition services.
I don’t think a shirt like this would go over well at TRAFFIC or NamesCon, but I do think it was well received at a startup conference.