Yesterday afternoon, TechCrunch reported that Priscilla Chan and her husband Mark Zuckerberg had a baby girl named August Zuckerberg. I was curious to know if the couple purchased the matching AugustZuckerberg.com domain name in advance of their baby’s birthday. The domain name was registered in June of this year at GoDaddy.
Because AugustZuckerberg.com is registered using GoDaddy’s Whois privacy proxy service (Domains By Proxy, LLC), it is not known whether Mark Zuckerberg or his wife registered the domain name. Because of the unique name, I would imagine the domain name was registered by one of them (or a close associate of the family). If you visit AugustZuckerberg.com, you can see a default GoDaddy landing page that does not offer any information about who owns the domain name or how it will be used.
Mark and Priscilla have another daughter named Max Zuckerberg. The matching MaxZuckerberg.com domain name is also registered under privacy protection at GoDaddy. The domain name, however, is being monetized with PPC links, so I doubt the domain name is owned by anyone associated with Zuckerberg.
These days, I think parents should make an effort to register the exact match domain name for their children if that is possible. It may take a long time, but buying a domain name in advance can be very helpful to a person, and it could be a valuable asset for someone.