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Infographic: Sedo Market Study (1st Half of 2014)

Elliot Silver
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4

This morning, Sedo published its Market Study that includes domain name sales from the first half of 2014 that were completed via the company. Published below is the infographic that has quite a bit of good information from the study. Because of the size of Sedo, I believe this Market Study is a good indicator of the overall domain name marketplace.

Some of the highlights from the report include this information:

  • $35.9 million in sales volume ($70.5 reported all of 2013)
  • 55% of sales were .com
  • Highest new gTLD sale was more than $100k (NDA)
  • Mean sale price $2,214 vs. $1,893 in 2013 year end report

Check out the infographic for more information shared by the company:

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2 Chat Names Sell for Over $220k

Elliot Silver
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5

Sedo reported its sales from this month’s Great Domains auction, and there are a few notable sales to report. Chat.fr was reportedly sold for 99,999 EUR and Chat.de was reportedly sold for 65,000. The total of these two domain name sales was 164,999 EUR. At today’s exchange rate, this is approximately $221,872.51 USD.

Several of the other domain names up for auction received bids, but in total, only 6 domain names met reserve and sold. The auction totaled a little over a quarter of a million USD.

Listed below are the 6 domain names that were reported to me by Sedoas sold along with their sale prices:

  • losangeles.de EUR 3910
  • refrigerador.com.br $US 999
  • chat.fr EUR 99999
  • jtf.com $US 25100
  • chat.de EUR 65000
  • characterizer.com $US 99

I assume these deals have not closed yet since the auction concluded yesterday afternoon.

Sedo to Run Numeric Domain Auction

Elliot Silver
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2

 

With numeric domain names continuing to sell for high prices, Sedo announced that it will be running a “premium numeric domain auction” in September. I assume this means they will be looking for very short numeric domain names (NN, NNN, and NNNN) in popular extensions. Hopefully the lead time will give them a chance to reach out to their buyers and other known buyers to help facilitate deals.

If you are interested in submitting a domain name for the auction, listed below are the important dates to remember:

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How Will Google Domains Impact the Secondary Market?

Elliot Silver
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4

Now that it seems that Google will operate a public domain registrar, I am curious how this will affect the secondary market for domain names. Reports suggest that Google’s primary audience for domain name registrations might be the small businesses because the company’s research shows that 55% of those companies do not have a website yet.

In my opinion, the vast majority of small businesses who sign up for Google Domains will want to get a domain name that matches their business name. For instance, Jimmy’s Clam Shack will probably want to hand register JimmysClamShack.com. If that domain name wouldn’t be available, Google might suggest Jimmys.Restaurant or ClamShack.Menu.

Although these options will be good for the vast majority of small businesses, there will probably be

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Dave Evanson Reports Sale of MM.com for $1.2 Million

Elliot Silver
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30

According to a tweet just posted by Sedo broker Dave Evanson, Sedo brokered the sale of the MM.com domain name for $1,200,000. This sale will rank as the sixth largest public sale of 2014 when it is reported and recorded by Ron Jackson in DNJournal. I believe that Dave has had this exclusive listing for about two months.

 

The seller of MM.com appears to be a company called Minnesota MicroNet. The domain name has a creation date of January 18, 1994, and the domain name was registered to the same company for as long as the DomainTools Whois History Tool has a record.

The current registrant of the domain name

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New Domain Name Study: China More Advanced

Elliot Silver
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0

Sedo shared the results of a study it conducted to gauge awareness about the new gTLD domain names by people in several countries. Sedo published the results of its “International TLD Awareness Report” on its website (pdf), and I thought I would share some of the key themes from the study that were published and shared with me this morning.

Keep in mind that this was a broad study, but it wasn’t huge, as it “queried more than 1,150 individuals from the United States, United Kingdom, China and Germany.” I don’t know if the study was conducted by a third party company, nor do I know if these participants were pre-qualified in any way (ie domain name owners or general Internet users for example).

U.S. Key Themes

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