How I Use Dropping.pro for Domain Sales Lead Gen

2

In response to yesterday’s article about using contact forms to sell domain names, two readers asked me for more information about my usage of Dropping.pro. I find the Lead Generation tool helpful, and I will share some more information about how I use the tool to find prospective buyers for my domain names.

When I am looking to do outbound marketing on a domain name, I will plug the domain name into the Lead Generation tool. After a couple of minutes, it will reveal prospective buyers it found based on other domain names and domain name registrations.

I Like Contact Forms When Doing Outbound Sales

9

I haven’t been doing a whole lot of outbound marketing to sell domain names this year, primarily due to the pandemic and economic fallout that resulted. When I do outbound marketing to sell domain names, it is for my “inventory quality” assets that are relatively easy to replace. I have selectively picked up my outbound efforts a bit since the beginning of the month, and I want to share a tip.

To give a bit of background on my outbound marketing efforts, I can share that I primarily find leads via related Google searches and via the lead generation tool at Dropping.pro. Instead of just looking for email addresses and aiming for the cannon approach, I try to take a nuanced approach and find someone specific at a company. I then try to find their email address or the email convention for the company.

Problem with Make Offer

5

When I get to the checkout screen on a website and see an empty field for a promo or discount code, I tend to take a moment to search Google for a valid code to use. I know other people do this because years ago I made thousands of dollars via affiliate link on a website I operated because my site ranked very high for a discount code offered by a company that was doing affiliate advertising.

People expect to be able to find and use a promo code when they see a promo code field, and similarly, domain name buyers expect to be able to have their offer considered when the “Make Offer” field shows up on a landing page. I want to share a paraphrased discussion I had with a prospective buyer this week.

Size Matters When it Comes to App Names

My favorite kind of domain name to buy is one word .com domain names. I have done well selling this type of asset, and I think they enhance my portfolio. I don’t own many non .com domain names, but I think one word non .com domain names sell regularly as well. Not all one word domain names are equal, and I want to share some advice I picked up a while ago that serves as a helpful guideline to me.

“A sample size of one is an anecdote”

7

Last week, I kiddingly posted a tweet illustrating what happens when a domain investor shares a sale publicly. Many people reply with congratulatory messages, but there are almost always people who reply pitching their (typically less good) domain name they seem to think would be comparable to what sold:

I Don’t Respond to Unqualified Prospects

When you have an inquiry or make offer form on your undeveloped but valuable domain names, you likely receive a substantial number of inquiries and offers. The vast majority of these come from unqualified prospective buyers. These people either do not have the budget to afford the domain name, or they do not value the domain name at the level it is worth.

Over the weekend, Rick Schwartz shared some advice about not wasting time negotiating with people who are unqualified: