Andy Booth Reports Sale of Abby.com

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This morning on Twitter, domain investor Andy Booth tweeted about a successful domain name flip he recently made. Andy reportedly sold Abby.com for $75,000. He bought the domain name in June of this year for $55,000. That would be a little more than a 36% ROI in less than 2 months:

The responses to this profitable quick flip are interesting. Quite a few people acknowledged the nice ROI in such a short period of time, and a couple of others have mentioned or implied that the price was relatively low for a name of this quality.

In this case, it is possible that both sides of the discussion are on point. Earning $20,000 from a $55,000 investment in less than two months is great (unless you are buying Kodak stock). I would also have not been surprised to see a domain name like Abby.com sell for six figures.

I built my business in a similar fashion to Andy (although I would argue that he has bought and sold some better names than me). I often face the dilemma of selling a domain name for less than an ideal price but making a quick ROI to fund the next investment, pay living expenses, pay taxes…etc. There’s also the possibility that I overvalued the domain name in my head, and turning down a good offer to get a great offer that may never materialize can be demoralizing.

The buyer of Abby.com is the virtual receptionist service company that uses AbbyConnect.com, so this acquisition is a great upgrade. I am sure Andy tried to get a higher sale price for the domain name, but he agreed to sell it for $75,000 for a quick $20k profit. The company should consider itself lucky it got a great deal, and Andy played a major role in connecting a startup with the perfect domain name.

Now, Andy has $75k in cash to make another domain name investment.

About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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