Andrew Rosener on Rally’s Addition of Domain Names


In May of last year, I wrote about the possibility of fractional domain name ownership coming to Rally, a venture backed platform that allows users to purchase shares in various types of collectible assets. Yesterday on Domain Name Wire, Andrew Allemann reported that Rally has added domain names as an asset class to its platform. Fractional ownership shares of will be for sale within the next couple of hours and other domain names appear destined to follow.

From what I understand, Andrew Rosener of Media Options has played a pivotal role in getting domain names added to Rally. This morning in a series of tweets, Rosener commented about why he became involved in the project and the value he expects it to bring to the domain name aftermarket:

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn


  1. Put the pom-poms down. This is a silly idea who’s time . . . will . . . never . . . come.

    Even should the SEC approve of this scheme, just wait until all the complaints come flooding in (and they will).

    Instead, invest in your own .coms . . . that you own 100% of.

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