I want to share a suggestion I have not had the time to implement on my own but plan to put into place at some point in the near future. It might be a good idea to add a link to my LinkedIn profile on my domain name for sale inquiry and offer landing pages.
There are two reasons for why I think this is a good idea and why I want to test this out.
Tracking who is landing on your landing pages. There are many inquiries made covertly, and if you are able to see that a specific person at a specific company landed on the inquiry page and you receive an anonymous inquiry a short time later, it can help identify who wants to buy the domain name. Even if an inquiry is not made, you may be able to get a better idea about who is looking at one of your domain names.
People may trust you more when they inquire. The domain name business is notoriously opaque. People don’t necessarily know who they are dealing with when buying a domain name. Someone unfamiliar with the domain space may not trust doing a deal with someone anonymous. Putting a link to your LinkedIn profile can humanize you and help establish a level of trust and rapport when someone wants to know who owns the domain name.
I previously wrote about how LinkedIn stats may help identify a domain name buyer who is looking to find out more about who owns a particular domain name. By adding a link to your LinkedIn profile directly on your landing page, you may be able to learn more about who is interested in your domain name and help establish trust with prospective buyers. I am going to do this the next time I update my landing pages.
If you have already implemented this, I would be interested to hear your results.