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French Art of Loving: Sexy Lingerie and a Domain Name

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Aubade, a French lingerie designer came up with a captivating and eye-catching marketing campaign that has created a buzz, far beyond the Parisian street where it started. For ten days, a lingerie model danced and pranced in front of a lit up curtain just above street level to attract the attention of the curious who passed by the Paris street below.

On the tenth day, the lovely lady revealed herself and pulled across a second curtain, with the visible domain name, FrenchArtofLoving.com. It seems that people *voyeurs* stood on the street with cameras and video cameras to record this fantasy turned reality.

The French Art of Loving website is almost equally captivating. There is an interactive boudoir, and people can click on the dresser drawers to reveal what is in each. IMO, this is a great campaign, and you should see the video and check out their website. → Read More