espn chicago Archives | DomainInvesting.com
Payoneer Escrow

espn chicago

ESPN Goes Local; Gets Domain Names

6

ESPNI read that ESPN is going local in a variety of sports markets, and I noticed that they bought many of the domain names they will need to expand their online presence and protect the brand.   ESPN first went local in Chicago in April, and is known locally as ESPN Chicago, and they are planning to enter the Boston market in September. Assuming they find success, they will presumably continue to expand locally, in addition to radio stations they own in many large markets.

Although the network uses the ESPN.com URL for its Chicago site, they forward ESPNChicago.com to that preferred URL: ESPN.Go.com/Chicago. They also own many other domain names for markets in which they may have expansion plans. Some of the local domain names were purchased many years prior as part of the local ESPN radio network, while others have been purchased more recently. I did a quick scan of some of the bigger sports markets, and it looks like ESPN was on top of their domain registrations before making their announcement.

ESPNBoston.com - Registered 2005 → Read More