Slice is a company that helps independent pizzerias with technology, marketing, and operations solutions. In fact, I have used Slice when ordering from our local pizza shop. Since 2016, the company has operated on the (less than ideal) SliceLife.Partners domain name. Slice.com was the ideal domain name that the company has coveted, but it was owned and used by a major corporation.
Within the last week or so, Slice acquired Slice.com. The domain name transferred from MarkMonitor to GoDaddy under Whois privacy. Slice.com now forwards to SliceLife.Partners.
Ilir Sela, Founder and CEO of Slice, wrote about the acquisition on LinkedIn yesterday afternoon. He also posted about it briefly on X:
It took us 8 years to acquire the domain, and we’ll now focus it on creating value for family run pizza shops around the world 🍕🎉 https://t.co/jrsQWjHl98
— Ilir (@IlirSela) October 9, 2024
Last night, I reached out to Ilir to see if he could share the acquisition price of Slice.com, but I did not hear back from him. In the meantime, I added Slice to the Embrace.com list of companies that upgraded its domain name.
creating value by raising our prices to help pay for this acquisition.