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Domain Investor Impostor Syndrome

For most domain investors, the business of domain investing is unpredictable. Some months bring big sales or many sales that make me feel fantastic. In other months, there is little action in the way of deals and reasonable offers. It can be quite boring on the sell-side. This “feast or famine” cycle of domain investing can take a toll on experienced investors, and it can lead to a feeling of impostor syndrome. Michael Radar posted about this on X and I think most domain investors can relate.

Impostor syndrome is the feeling that success is undeserved or that I am not as skilled as people may believe based on my presence and longevity in the domain investment space. In the business of domain investing, it can creep in during slow periods when offers and sales are few and far between. I might start questioning whether past sales were lucky, whether I really know how to pick desirable names, or if I am falling behind colleagues whose businesses seem to be crushing it.

How I Manage Dual Listings on Atom and Afternic

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I am a customer of Atom.com and Afternic. My feeling is that Atom does a good job of helping people discover branding opportunities with listed domain names, and Afternic does a good job of helping domain name buyers purchase the domain names they are looking to buy.

At the moment, I have just shy of 250 domain names listed via Atom and I have more than 2,000 listed for sale on Afternic. All of my Atom-listed domain names are also listed for sale on Afternic, but there are rules I am required to follow in order to do so. Since I always list my domain names on Atom with “coins,” the primary rule that I am required to follow is a 10% markup on the BIN price at Afternic.

More Than a Ride: $27,000+ Raised (and Counting)


This year’s Pan-Mass Challenge was exceptional. It was probably the best ride I have had in my 12 years of riding.

The weather was more cooperative than ever, and the company couldn’t have been better. It’s always fun spending the weekend with John Berryhill, and it was great to have Karen join us this year.

While the ride is a good challenge and the celebratory atmosphere is fun, the focus of the PMC is singular: to raise funds and awareness for Dana-Farber Cancer Institute. I’m proud to share that we raised more than $27,000 so far this year, bringing our fundraising total to more than $210,000 for Dana-Farber.

On Saturday afternoon, we were given a sharp reminder of why we participate in the PMC – and why Karen runs marathons on the Dana-Farber team. One of our closest friends underwent chemotherapy for colorectal cancer a year ago. She recently learned her cancer returned, and she will need to have surgery next month. While she isn’t being treated at DFCI, the cutting-edge research conducted there benefits patients around the world. This is why we do the Pan-Mass Challenge.

Sunday’s ride was a chance to represent the domain investing community in a meaningful way. We received many compliments about our domain investment jerseys. Several people complimented us on the design and a few asked questions about our team. I always appreciate the chance to explain how these jerseys help us raise funds and are backed by friends and colleagues in our business.

If you supported our ride this year, thank you. Your generosity fuels us and we appreciate it. If you would like to support our fundraising efforts this year, we would appreciate it. In fact, if we can raise an additional $2,000 for Dana-Farber via my PMC fundraising ride, I will go out and ride 25 miles in the 85 degree heat this afternoon. My legs and body are cooked, but it will be worth it to me:

PMC Weekend is Here

This is one of my favorite weekends of the year. John Berryhill, my wife, and I will ride our bicycles 160+ miles over two days in the Pan-Mass Challenge to benefit Dana-Farber Cancer Institute. Dana-Farber is one of the world’s leading cancer organizations, and its mission is very close to my heart.

We are grateful for our friends and colleagues in the domain name investment space for their generous contributions throughout our ongoing fundraising campaign. We raised $25,000 and counting for Dana-Farber from our domain industry PMC supporters. On Sunday, the three of us will wear special domain investment community jerseys with the logos of some of the most generous supporters.

Cancer impacts all of us in one way or another. I have family members and friends who have had cancer. Some won their battles and others passed as a result. While riding 10+ hours, I spend quite a bit of time thinking about these people and about the people who are helped by Dana-Farber.

For nearly every mile of the Pan-Mass Challenge, there are people on the route cheering on the cyclists. Many of these people are connected to Dana-Farber in one way or another. It is a meaningful journey knowing that we are helping such a great organization. In fact, the PMC is Dana-Farber’s single largest contributor, accounting for 62% of the Jimmy Fund’s annual revenue. 100% of donations go directly to Dana-Farber.

Even as we ride, we are still hoping to raise additional funds. The name (and link if desired) of every domain investor or industry participant will be listed on the fundraising page as a “thank you” for supporting us.

Thank you for your ongoing support!

My 7 Atom Sales – Approved vs. Sale Price

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I’ve been slowly adding domain names to Atom.com as they have gained traction. At the moment, my portfolio is the largest it has been on the platform with 235 premium listings. I also have 47 domain names pending review.

One of the differentiating factors of Atom is that they provide an approved list price. Depending on the seller’s status (Silver, Gold, or Platinum), they can raise or reduce the listing price by a certain amount. This can be helpful since it should offer an additional set of “eyes” on the asking price, and that should provide a bit of guidance on pricing for sellers.

Sim Loses the Studio for $220,000

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Andy Booth recently reported the $220,000 sale of Sim.ai. Based on the screenshot he shared, it appears he sold it directly to the buyer using Escrow.com to transact.

The $220,000 sale of Sim.ai is the fifth largest .AI domain name sale, year to date, according to NameBio.

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