Mondelez Owned KJS.com in Pending Delete Status

Mondelez International, Inc. is a massive publicly traded company (MLDZ on Nasdaq). The company owns a variety of brands such as Cadbury, Nabisco, Halls, Trident, and many other popular food and beverage brands. Mondelez has a market capitalization of around $88 billion.

On the homepage of NameJet under the top dropping domain names section, KJS.com is listed at the top. On the page promoting the upcoming auction, the listing type is Pending Delete. Whois records at DomainTools show that the domain name expired on May 23, 2021, and it is in pending delete status:

A historic Whois record from DomainTools that was recorded this past April shows the registrant of KJS.com was Mondelez International, Inc. Archive.org shows limited usage of the KJS.com domain name over the years, as the domain name forwarded to the Mondelez website. Several years ago in 2012, the domain name was registered to Kraft Food International, which was a precursor to Mondelez, according to Wikipedia. Even as far back as 2004, KJS.com was used as a forwarder (to Kraft.com).

While it would appear that Mondelez International did not really use KJS.com, it is still a bit peculiar to see a company like this let a domain name delete. My bet is it will sell for mid to high five figures in auction. The domain name has been registered at corporate registrar CSC. Mondelez would have been better off contracting with CSC to broker the domain name rather than letting it expire where a third party will profit from the sale.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Posts

‘Then Why is it Still for Sale?’

2
In a sales negotiation for my higher value domain names, I am frequently asked something along the lines of this: "If the domain name...

How I Deal with GoDaddy one-time-use support PIN

0
There are few things more disconcerting than knowing someone is attempting to do something with one of my domain names without permission. That's how...

Efty Pay Launches Today

0
In a blog post published this morning, Efty announced its Efty Pay platform was launched today. The domain sales payment platform is launching in...

Former Mode CEO Shares Mode.com Acquisition Price

3
Several years ago, Mode made an important domain name acquisition. The company had been using ModeAnalytics.com, and it acquired the brand matching Mode.com domain...

What Afternic Needs to Fix / Add on New Landers

4
Yesterday, I wrote about the new Afternic landing pages that look similar to the Dan landers but with a GoDaddy logo and url. I...