Estibot is a somewhat polarizing tool. Some people use Estibot regularly, and some people are vocal about its shortcomings. I would not say that I am a regular Estibot user, but I want to share how I found it to be helpful for me.
I was in the process of buying a few domain names from a large portfolio owner. In looking to do an even larger deal, I asked if I could have a list of their portfolio for review. I was sent this very large list with tens of thousands of .com domain names. I tried to look through the list on my own, but I couldn’t really focus. I did find a few good domain names, but I was sure that I would miss some of the better names, and if I was going to be able to do a large deal, I wanted to have the best chance of picking out the top names.
I re-signed up for an Estibot account and paid a hair under $150 for a month of access. I had to sign up for a more expensive account because of the number of names I wanted appraised and the short time period I had to appraise them all. I input the names 10,000 at a time and reviewed each .CSV file with the full appraisal information.
I was able to scan through the top names that Estibot said were most valuable. Instead of manually searching through thousands of names that held little to no value, I was able to focus on the top several hundred. Estibot also provided search stats for the keywords it identified, which allowed for another way to review the data. Sometimes names may not appear to be worth much, but seeing the high search volume allowed me to look in a different way.
Using Estibot’s bulk appraisal tool was helpful to me. It gave me a way to digest a ton of data in a short period of time.
Since I don’t regularly look at large portfolios like this, I set a calendar reminder to cancel the subscription a few days prior to its renewal. Because I paid using a Paypal subscription, it automatically re-bills each month unless canceled. Yes, at $150 it was a relative expensive tool. However, it was worth it to me because I could not have looked through such a large list in just a couple of days without some sort of assistance.
It should go without saying, but I will say it anyway. Estibot is not an advertiser. In addition, I do not ask for nor do I receive any type of discounted pricing on my account with them.