As I’ve discussed in the past, there are a number of ways people can list domain names for sale at Sedo. They can request offers, post a “listing price” that doesn’t have to be in the ballpark, they can have a buy it now sales price, and they can also have my favorite type of Sedo listing, which I’ve shared an image of above.
There are a couple of things I like and respect about this type of sale listing.
First, I can buy it for the listed price, no questions asked. I don’t have to inject myself into a possibly frustrating negotiation, and I don’t have to hope that the buyer honors the price he is asking. If I click the buy now button, the seller and I are locked into a contract, and I can take him to court if he backs out.
Second, I have the option to negotiate if I want to do that. Maybe I don’t think it’s worth the asking price, or perhaps I just want to get a better deal than the listing price. Whatever the case may be, I know I can make an offer and forego the BIN price. In doing this, I also know that I could lose out on the BIN price if the seller wishes to remove it. In essence, I am passing on the BIN price hoping for a better deal. It’s a risk I can decide whether or not to take.
When it comes to listings on Sedo, I appreciate it when there is a Buy it Now price listed so I can choose whether the domain name is worth it or not. I like it even more when I have the option to buy it for the listed price or try my luck negotiating.
From the seller’s perspective, this is a good option in case he finds someone who wants it for that price. Personally, I would err on the high side of what I think it’s worth and hope that someone who can’t afford my buy it now price will at least negotiate, knowing in the back of his mind what I am asking.
As a buyer, I wish everyone listed domain names on Sedo like this. As a seller, I think it’s a good option if your Buy it Now price is on the high side.