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Is Twitter Going to Kill Value of URL Shorteners?

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URL shorteners became very popular with social media users, particularly users of Twitter. A URL shortener is helpful because it can allow a user to have a longer message if the shortened link is fewer than the 23 characters an automatically shortened link uses (Twitter automatically shortens links to 23 characters with its T.CO links).

From what I have noticed, there are many ccTLD domain names that are used by companies and individuals to act as URL shorteners. Some of these are “branded” shorteners such as Read.bi (Business Insider), NYTI.ms (New York Times), Goo.gl (Google), CNN.it (CNN), ES.pn (ESPN) and NYP.st (NY Post) to name a few. There are also shortener services such as Bitly and X.co to name a couple. Many smaller websites also use their own url shorteners to give them more room for their tweet messages.

According to an article on Bloomberg Technology (Bloom.bg), Twitter plans to

Why I Invested Six Figures in .WS Domain Names

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I bought a portfolio of more than 200 premium 2-3 character .ws names (CHiPs) because, well, I like making money :-). As every domain investor knows, the Chinese market is on fire. Not only are they buying up short .com and .CN, but they’re buying up many, many other extensions. I think .ws is next. I shouldn’t say “next”, knowing what I know now. It’s already happening.

The registry (Global Domains International) has been holding back all 2 character names, most 3 character names and most numerics. They ran a test and quietly opened up 4 character names for 48 hours. More than 2000 names were registered in those 2 days – with NO MARKETING! And who do you think registered them? Chinese investors. I’d say that’s tell-tale.

Did you know that Wang Shang translates to

101Domain to Donate Registration Proceeds to French Red Cross

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I want to highlight a generous offer in a tweet from 101Domain that comes in the wake of the terrorist attacks in Paris:

The company linked to a Facebook post announcing that

Funny Domain Industry Video

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I want to share a humorous domain name business video that I had not seen before. The video was posted to YouTube in 2012, so it’s not a new video, but I think you’ll get a laugh from it.. The video was created on behalf of the Japan Registry Services Company, the operator of the .JP ccTLD extension.

When I discuss what I do for a living, I have found that people are either really super interested or bored out of their minds.

Thanks to Lori Anne Wardi for sharing this video!

In Depth Article About ccTLDs on Moz Blog

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It shouldn’t come as a surprise to you, but I don’t have a great deal of experience with ccTLD domain names, aside from seeing them in my travels. I know that Ron Jackson breaks out the ccTLD sales from other domain names in his sales reports, and there are frequently solid sales reported (ie $40,000 last week for SC.TV).

If you are interested in ccTLD domain names, you will want to read an article on The Moz Blog that was published this morning. Eli Schwartz, Online Marketing Manager for SurveyMonkey, published this: “International SEO Study: How Searchers Perceive Country Code Top-Level Domains“.

In the article, Schwartz discusses some research conducted to get user data regarding ccTLDs. The results

Facebook Launches “Rooms” on Rooms.ME

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Yesterday afternoon, various tech publications including TechCrunch wrote about a new Facebook app called “Rooms.” According to the Rooms page in the iTunes Store, “Rooms lets you create places for the things you’re passionate about. Pick a topic, customize the look and feel, be whoever you want to be and share with others. It’s perfect for the things you love and interests that make you unique.

You can learn more about Rooms on TechCrunch and the other news outlets covering this, but the most interesting aspect to me is that Facebook is using a repurposed ccTLD,  Rooms.ME, to promote its Rooms app. If you visit the Rooms.ME domain name, you can learn more about Facebook Rooms and find a link to visit the iTunes store to download Rooms for your iPhone or iPad.

As of September of this year, Rooms.ME was owned by

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