This week, Google announced a new gaming platform called Stadia. As I observed shortly after the news was announced, Google smartly acquired the brand match Stadia.com domain name in advance of the announcement. I did not notice other Stadia-related domain names registered by Google at the time I wrote my article, but the company appears to have registered many domain names in ccTLD and new gTLD extensions in the hours and days since. Ten of the Stadia domain names registered by Google (via DNStination Inc.) include:
Mention How Domain Was Acquired in Offer Email
I tend to buy my most valuable domain names in private acquisitions. Oftentimes, the domain names I want to buy are owned by companies that no longer need these domain names. I have found that sometimes the domain names were acquired by the current registrant as a result of a corporate acquisition. If I have this information, I like to mention it in my offer or introductory email.
Pay Attention to Naming Trends
Company and brand name trends change over time. Sometimes, it seems like first names are popular brand names, sometimes it is made up words that are in vogue, and other times, it is every-day words that are trending for startup businesses and rebrands. As domain investors, it is important that we stay on top of naming trends because almost all of these new brands are going to need a domain name.
Domain Names: Personal Use vs. Commercial Use
I receive many inquiries from people who specify that they want to buy a domain name for personal usage. I am not sure why they feel the need to tell me this, but I assume they think they might get a better price if they are using it in a non-commercial manner rather than if they are going to use it for commercial purposes. Suffice to say, it doesn’t matter how the buyer is going to use the domain name, the price will not change.



