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American Airlines seeks damages against Google
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By ⋅ August 17, 2007

American Airlines seeks damages against Google
American Airlines filed a lawsuit against Google for selling Adwords related to its trademarks (including “American Airlines”. Personally, I think the claim is ludicrous. In my opinion, the term “American Airlines” is about as generic as they come. Why can’t US Airways, another “American airline,” purchase the keyword “American airlines?” Why shouldn’t anyone who sells anything associated with American airlines buy this particular keyword? Perhaps searchers are looking for the airline, but maybe they are just looking for information about an American airline.

I hope Google fights this and wins, because this claim seems over the top to me.


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Topics: Google, Legal News, Marketing News, Search Engines
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.


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