MarkMonitor is one of the leading brand protection and domain name management companies. The company has many Fortune 500 customers, and it also works with a variety of businesses of all sizes – from startups to major corporations. In its position, it has a very good view of the domain name landscape and can offer a unique perspective.
This afternoon, the company tweeted about its New gTLD Quarterly Report for the first quarter of 2020:
— Clarivate MarkMonitor (@markmonitor) May 27, 2020
In order to be able to download the report, you need to provide some contact information to MarkMonitor and its parent company, Clarivate. I was fine doing this, and I downloaded the free report.
The report highlights some .brand extensions, including .Fujitsu, .NTT, .Canon and others, sharing some examples of how these brands are using their .brand domain names. The report also offers an overview of new gTLD usage by industry. For instance, the Auto industry has seen the most growth (led by Audi’s .Audi registrations), and the combined Banking & Financial Industry lead the way with the top 10 .brand registrations by industry.
Because of MarkMonitor’s position in the corporate-focused domain management business, I like to read their perspective and insight about domain names. The free Quarterly Report is a relatively quick read and offers some interesting nuggets of data.