Did Elevate.com Sell for $230,000?

Elevate.com LogoElevate Credit, Inc. went public last month, and it now trades on the New York Stock Exchange under the ELVT ticker symbol. The company operates on the exceptional Elevate.com domain name.

I came across the company’s Form S-1 filing, which was made in advance of its initial public offering. One line item caught my attention. On page F-7, the company reported a “Domain name acquisition” in the amount of $230,000 in 2014. Could this be the acquisition of Elevate.com? I do not know for certain because the specific domain name is not mentioned in the line item, but it seems like this is ย plausible.

In looking through the registrant history of the domain name using the DomainTools Whois History tool, it looks like the Elevate.com domain name was registered to ย a company in Tempe, Arizona in February of 2014. A month later, in March of 2014, the domain name was registered to Elevate Credit Service, LLC. The domain name then went under Whois privacy protection.

I looked through my email history, and I see that a domain broker mentioned ย it in a newsletter in 2013 without an asking price. Interestingly (perhaps), I see that I referenced the domain name in a 2015 email to a different ย broker at the same domain ย brokerage, and he mentioned that it had been sold the prior year. I am unsure if that brokerage was involved with the sale, but I would assume a NDA was ย in place because there is no public record of a sale of Elevate.com in NameBio.

If Elevate.com was the domain name referenced in the S-1 filing, it seems like a really reasonable ย price for a domain name of this caliber. Looking at the DNJournal publicly reported domain name sale chart from 2014, a $230,000 sale would have tied with the sale of Cute.com at #32 on the list.

To try and get confirmation about the domain name acquisition yesterday, I reached out to a representative of Elevate ย via phone and sent an email to the investor relations contact. I also sent an email to the former registrant to ask if ย Elevate.com sold for $230,000. Unfortunately, I did not hear back, and I presume I ย will not receive a public confirmation.

It does appear that Elevate.com changed hands ย in 2014, but it is not certain that this is the domain name mentioned in the filing. The company used the singular “domain name acquisition,” but it is possible that more than one domain name acquisition is included in the line item. I will share an update if I hear back from the current registrant or the former registrant.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

4 COMMENTS

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Posts

Squadhelp Adds Escrow.com as a Payment Option

1
Squadhelp has added Escrow.com as a payment option for buyers. The addition of the Escrow.com option was shared by ARIYAS on X this morning: ๐Ÿ‘...

Some Thoughts on .AI Domain Names

8
There is no question that .AI domain names have become a hot topic of late. With considerable amounts of venture funding flowing into AI...

Handoff to Dan on Imported Leads Can be Confusing

0
I've been using the lead import option at Dan.com more regularly. Although the 5% commission is not ideal, transactions tend to move more quickly...

ArtificialIntelligence.com Goes Up for Sale

11
I tried to buy the ArtificialIntelligence.com domain name multiple times over the last 10 years. The emails I sent to the registrant went unanswered,...

EU Gives More IP Protection to Food & Drink Producers

0
Did you know that some well-known food and drink varieties are protected intellectual property regulations? Popular types of drinks and foods that are protected...