I don’t earn much PPC revenue, and I am selective about what domain names I park with PPC advertising. When changing parking service providers, it is important to optimize domain names that need keywords manually input to display proper advertising links.
I park some domain names because they have earned significant parking revenue. I have also parked some domain names more for defensive purposes. For example, a domain name could be considered to be infringing by some people, but with the proper PPC links for the descriptive term rather than a particular brand name, it shows the domain name was acquired because it is descriptive.




