Just received a note from Mike Mann announcing that Yield Software, a company conceived and incubated by Mike and his WashingtonVC company, raised $6 million in Series B funding. This investment was led by Draper Fisher Jurvetson and includes WPP Group, joining WashingtonVC. When I finished graduate school, my career started at Wunderman, a Direct Marketing Agency owned by WPP.
WPP is a leading marketing, advertising, interactive, and branding holding company, and they typically only invest in the best of breed. This is a big day for Mike and the folks at WashingtonVC, and congratulations are in order.
The full press release can be seen on Business Wire.
WashingtonVC Startup Receives $6m Investment
If the technology at Yield Software works like it says it does, it will be killer.