Google Secures Ro.ME as Part of a “Chrome Experiment”

The .ME domain registry issued a press release this morning announcing that they had assigned (sounds like given) Google a two letter domain name for a new project called “3 Dreams of Black.” The RO.ME website is dubbed “ROME 3 Dreams of Black An Interactive Film By Chris Milk.”

On the tech page of the website there is more information about the RO.ME website:

“3 Dreams of Black” is an interactive film by Chris Milk and some friends at Google that showcases the creative potential of WebGL. WebGL is a context of the HTML5 canvas element that enables hardware-accelerated 3D graphics in the web browser without a plug-in. In other words, it enables your browser to show some really beautiful visuals. On this page, you’ll find a WebGL model viewer featuring several of the “3 Dreams of Black” creatures. You’ll also find 8 demos created by our development team, a link to the code base, and some links to resources on the web that will be useful for getting started in WebGL programming.

From my perspective, it illustrates how companies are likely going to adopt various gTLD extensions once they are introduced. I don’t think any will ever even come close to .com, but I believe they will be used for projects/startups like this one, and some consumers will adopt. It will likely be sort of like an actress wearing a pair of shoes from a shoemaker and some others will spot the trend and do the same.

Aside from the .ME publicity Google is certainly providing, RO.ME is a pretty cool site you should check out. The technical side of things is well beyond my knowledge, but I am sure it will interest some of you, too.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

5 COMMENTS

  1. I like these short domain hacks, although perhaps problematic on the ‘radio test’ not to mention handing traffic to the respective .com, they sure look nice.
    The point with domain hacks is that the extension itself is completely irrelevent, so long as it makes up the word obviously. When all these rabble of new gtlds come out I think the internet using general public will get used to having otherstuff right of the dot more and more.
    I never thought I’d be in the market for a .gs name (South Georgia and the South Sandwich Islands ) until I saw sme.gs and ji.gs were free ๐Ÿ˜‰

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent Posts

Do You Own Your FirstNameLastName.com?

10
Owning your first name last name .com domain name is a flex for some people. It can make it easier for people to find...

Moonshot BIN Pricing, but Invite a Negotiation

0
TonyNames shared another exceptional .ai domain name sale earlier today. Tony sold the 3 letter FRL.ai domain name for $30,000. In the post announcing...

The $5k Limit

8
I have been in a negotiation with a buyer, and it seems like we are close to an agreement on a domain name sale....

No Nameserver Change โ‰  Fake Sale

1
A few years ago, I privately closed a very substantial domain name sale. Following the sale, the buyer did absolutely nothing with the domain...

GoDaddy to Launch “Premium Domain Marketplace” on DomainNames.com

6
The Afternic X account posted a link on X without much context that caught my attention this morning: ๐Ÿ‘€ https://t.co/JL8P45lRng ๐Ÿ”œ โ€” Afternic (@afternic) October 3, 2025 https://platform.twitter.com/widgets.js Visiting...