Do You Own Your FirstNameLastName.com?

Owning your first name last name .com domain name is a flex for some people. It can make it easier for people to find you online, and it allows you to own your exact identity online. For people who are in a business selling their own services like domain brokers, consultants, or attorneys, having your first / last .com domain name is akin to a brand matching domain name.

I don’t own my first/last name .com, but I made sure I bought the matching domain names for my kids, and an industry colleague acquired my wife’s and gifted it when we got married.

It looks like quite a few domain investors I know own their own first/last name .com domain names, although the majority I checked do not resolve to any website. I assume they secured their domain name for future use and/or to prevent someone else from having it. Some others forward their domain name to LinkedIn or their own website. I only saw one being used on its own – JohnBerryhill.com.

Several years ago, I would buy the first/last name of close friend’s kids when they were born. I still manage all of those domain names since the kids are too young to use. I stopped doing that as it got more expensive – and an expense that will continue growing each year without handing them off.

I would recommend that people secure their own first/last name .com domain name if they can for a reasonable price. At the very least, it can be useful as a marketing tool and ensures that nobody else with the same name can use it and potentially cause confusion. I wrote about having an online presence when doing outbound marketing to sell domain names, and this is the perfect usecase for this type of domain name.

Do you own your first/last .com domain name?