Considering the performance of the domain name aftermarket the last couple of years, the 2017 sale of Pilot.com for $400,000 seems like quite a bargain. It’s an authoritative term that is short, memorable, and easy to spell.
Waseem Daher, Founder and CEO at Pilot, shared a post on LinkedIn to discuss why his company spent $400,000 to buy Pilot.com.
In his post, Wasseem also shared that the domain name was brokered by Keith Richter of Lumis, and the domain name was sold by Hearst. I think the advice Wasseem shared is very good and should be taken to heart by other founders who may be in a similar position to Pilot in 2017.
Many of the top domain brokers and domain brokerages keep tabs on domain names that are either on the market or available to acquire. I know several brokers who email or text me on occasion to ask what inventory I am willing to sell when they have a client looking for something good.
I don’t know but pilot.com makes me think of pilot, the one who flies planes (unless the brand is well-established with his audience then maybe).