The biggest news last week was that $70 million acquisition of AI.com, a historic deal brokered by Larry Fischer. The buyer of AI.com was the Founder of Crypto.com, Kris Marszalek. AI.com will feature in a Super Bowl commercial this evening.
This wasn’t the only domain name-related news from Crypto.com last week. The company also announced the launch of a brand called OG, a prediction market platform that operates on its brand matching OG.com domain name. News about the launch of OG was published on the Crypto.com website on February 3.
It’s difficult to tell for certain when OG.com was acquired. From what I can see using DomainTools, the domain name has been registered under Whois privacy at GoDaddy since 2023. Just recently, the nameservers changed to OG.com in advance of the launch of OG. I am not sure if the domain name was acquired by Crypto.com in 2023 or if the acquisition was made more recently than that.
I don’t have any idea of the acquisition cost of OG.com. A post on X by Nick Lundgren, CEO at OG, indicates the company spent a significant amount of money to acquire the asset:
Pretty sure I’ve been part of the most expensive website domain purchase in 3 distinct industries now.
Which yall think was the best deal?
— Nick (@esqCRO) February 7, 2026
I presume the three industries would be AI (AI.com), Crypto (Crypto.com), and prediction markets (OG.com).
I believe two letter .com domain names like OG.com represent the most valuable asset class in domain names. Many of the world’s largest and most valuable companies operate on two letter .coms. As a result, I believe the minimum value of a strong two letter .com domain name is into the eight figures – some well into 8 figures or beyond. I would be surprised if OG.com was acquired for less than that, based on what I know.
I reached out to Nick to see if he is able to comment on the acquisition price. I will share an update if I learn more.
