When I initiailly saw the UDRP filing for the Giordana.com domain name at the World Intellectual Property Organization, my first thought was that Giordana was a girl’s name. This was bolstered by the fact that Giordana.com forwards Giordana.it, and there is a photo of a dog on the Giordana.it landing page. People give their pets “real” names, and I initially thought this might be the case.
Before writing an article about the UDRP filing as I tend to do when I see a keyword or common term .com as the subject, I did some background searching via Google. Most of the top results were for one company called Giordana, and the complainant in this UDRP case was the company’s founder. I couldn’t find much to support my assumption that Giordana is a common Italian first name. Additionally, I saw that a UDRP had been filed for this domain name in 2014, and the complainant lost.
The most recent UDRP was decided a few days ago, and I found the decision to be interesting. In this decision, the sole panelist found in favor of the complainant, and the domain name is set to be transferred. Here are some of the more excerpts from the decision:
Some of the complainant’s contentions:
